Shuhei Yoshida, a 14-year Sony veteran and renowned software developer, has been with the PlayStation group since the project's inception more than seven years ago. Through his tenure with Sony Computer Entertainment Inc. in Japan, he held various high-profile positions in both the third party relations and product development arenas.
In April 2000, Mr. Yoshida was appointed Vice President, Product Development, Sony Computer Entertainment America Inc. and is responsible for all product development activities for Sony Computer Entertainment America Inc. and the 989 Sports brand.
